About me

About me

About me

Based in β˜… El Salvador β€” Working Globally

I specialize in solving complex challenges with product thinking and leveraging data

I specialize in solving complex challenges with product thinking and leveraging data

The goal? To help cross-functional teams exceed expectations with a clear strategy, effective communication, and always keeping the quality bar high.

Committed to lifelong learning, I've lectured at a local university, directed training programs for entry-level designers, and write monthly in my publication, it depends, aiming to shape the next generation of creative minds.

During my free time, I embrace my artistic side to get inspired by creating digital illustrations, photography, and music.

The goal? To help cross-functional teams exceed expectations with a clear strategy, effective communication, and always keeping the quality bar high.

Committed to lifelong learning, I've lectured at a local university, directed training programs for entry-level designers, and write monthly in my publication, it depends, aiming to shape the next generation of creative minds.

During my free time, I embrace my artistic side to get inspired by creating digital illustrations, photography, and music.

My core domains

My core domains

My core domains

Product Design

From strategy to implementation and everything in between.

From strategy to implementation and everything in between.

Systems Thinking

Streamlining complex products and processes into streamlined experiences.

Streamlining complex products and processes into streamlined experiences.

Visual Design

High quality craft doesn't happen by chance, I make it my mission.

High quality craft doesn't happen by chance, I make it my mission.

Leadership

People and projects, putting my Project Management hat on from time to time.

People and projects, putting my Project Management hat on from time to time.

My principles

My principles

My principles

Quality over quantity

The trickiest part is not forfeiting quantity, but pursuing quality in everything we do, especially when we practice bias towards action.

Communicate early and often

I take ownership of making myself clear and on time; otherwise, solutions might get built on assumptions, and fixing them later will come at a higher cost.

Growth mindset

Becoming proficient at something doesn’t happen overnight. Instead, it occurs in small doses of learning moments on a day-to-day basis.

The sum is better than the parts

Each of us brings unique skills that will produce greater results than any of us alone. Like music, solos are great, but a tight band is always better.

12+

years

80+

projects

30+

design mentees

12+

years

80+

projects

30+

design mentees

Contact

Let's talk!

I'm excited to collaborate creating delightful experiences and high-quality products.

Drop me a message at:

hi @ laurie fyi

Based in

β˜… El Salvador

I can talk for hours about

🎨 πŸ“· & 🎸

Until next time! ✌️

Contact

Let's talk!

I'm excited to collaborate creating delightful experiences and high-quality products.

Drop me a message at:

hi @ laurie fyi

Based in

β˜… El Salvador

I can talk for hours about

🎨 πŸ“· & 🎸

Until next time! ✌️

Contact

Let's talk!

I'm excited to collaborate creating delightful experiences and high-quality products.

Drop me a message at:

hi @ laurie fyi

Based in

β˜… El Salvador

I can talk for hours about

🎨 πŸ“· & 🎸

Until next time! ✌️

Β© 2013 - 2024

Β© 2013 - 2024

Β© 2013 - 2024